Since 1991, Barrington has created successful marketing and communications programs in the public, private and nonprofit sectors incorporating sound public affairs, public relations and strategic communications practices and tactics.
Our industry experience includes:
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- Financial services and real estate
- Higher education
- Professional sports
- Health care
- Publicly-regulated energy utilities
- Mass transit
- Retail pharmacy
- Consumer products
- Arts and culture
Blended skills, multicultural fluencies, expansive cross-sector relationships, and unparalleled experience account for Barrington's repeat engagement success.
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Practice Areas
Brand Management, Creative Treatments, and Messaging
We specialize in all aspects of brand development and management within a strategic framework. Our creative treatments blend innovative concepts with established methods for unforgettable impact. We bring a bold, incisive approach to messaging that cuts through the static of the Information Age to reach, touch and move target audiences toward our clients' expressed goals.
Cause-Related Marketing
We identify and help define socially consistent cause-related programs and campaigns that appropriately position corporate clients and their campaigns to address critical community needs.
Grassroots Outreach and Advocacy Strategies
We work with you from the ground up to ensure full understanding about the issues, the strategies and tactics to be employed, and the anticipated outcome shared by the client and audience.
Market Development
We have added an international component to assist stateside, African and Caribbean-based small businesses build relationships and develop new markets for their products or services.
Presentation Skills and Media Training
Our unique, individually-tailored “Winning the Word War” presentation and media skills training program is designed to strengthen the speaking and message delivery capacity of senior level executives, ESL speakers, politicians, organization leaders, and others expected to speak clearly, confidently, and effectively. Individuals or small group sessions available.
Special Segment Marketing
Our expert and seasoned team of culturally-sensitive professionals, not only represent the growing array of multicultural market segments, but also advise our clients on the most effective and efficient communications tactics to reach these audiences.
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